by Ian Lomax | May 24, 2024 | Marketing, Promotions
In the last post we talked about an automotive detailer that dropped his prices significantly in order to fill in his schedule. Instead of slashing his prices, here are some other promotion strategies that might have been more profitable in the long run. Promotions...
by Ian Lomax | May 7, 2024 | Marketing, Pricing
I was talking to an automotive detailer yesterday who said they were trying to fill up their schedule so they discounted their normal detail package from $135 to $60. They said they filled their schedule quickly, but they had a feeling that these customers...